So how do set up a magnetic marketing system to attract and generate MLM leads that are highly qualified?
- Go generate leads online
so you're not confined to your warm market of family and friends.- Find people who understand the mlm business model so you don't need to convince them it's not a pyramid scheme. Most of these people have bought mlm products or have some experience in network marketing.
- Find people who are actively looking for a product to buy or an opportunity to join. These are people who are scanning ad columns in newspapers and magazines, ads posted at classified sites like Craigslist.org, and pay per click ads on the net. They are likely to be found at social media sites following mlm gurus.
This group of people with high level of interest is your target market. Now that you know who they are you need to implement a sustained advertising campaign targeting these people.
Offline adverts are costly. The best alternative is to go online to use the power of attraction marketing. Create a website or blog. It's your cyber store. Get visitors to visit it.
Another way to generate mlm leads is to get a squeeze page or capture page that is linked to your company replicated web site. Go grab a domain name and web hosting from Go Daddy. Hire a professional at Elance.com to write a compelling capture page.
Then drive traffic to it by PCC ads. A cheaper option is to advertise you squeeze page at free classified sites like Craigslist.org.
Advertise your website liberally offline and online and some of the traffic will translate into leads.
Useful Resources
1. Discover the exact steps you need to take to master the basics of online recruiting and selling.
2. Attending conferences and training provided by your mlm company may not be convenient. As an alternative, consider taking a 10 week e-course.
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